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| Your request for Telemarketing white papers returned limited or no results. The request has been expanded to include Direct Marketing white papers.
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WHITE PAPER: Posted: 04 Jun 2009 | Published: 02 Jun 2009
Direct marketing is about communicating a message to a specific prospect or customer. This white paper from Business Objects, an SAP company, focuses on these concepts as they pertain to marketing, and particularly as they are supported by data quality functions inside of the broader EIM framework.
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by SAP America Inc 
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SEE: 