EBOOK:   Posted: 09 Nov 2009 | Published: 09 Nov 2009
In this e-book, we examine ten ways sales organizations can accelerate the progression from cold to close. From improving marketing results through pinpoint prospecting to making sure sales and marketing are on the same page, here are some tangible steps you can take to move faster from cold to close.
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PRESENTATION TRANSCRIPT:   Posted: 05 Oct 2009 | Published: 05 Oct 2009
This Presentation Transcript shares strategies for analyzing CRM data, finding lost revenue opportunities, improving sales forecasting and optimizing overall campaign effectiveness.
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WEBCAST:   Posted: 11 Sep 2009 | Premiered: Available On Demand
This webcast shares strategies for analyzing CRM data, finding lost revenue opportunities, improving sales forecasting and optimizing overall campaign effectiveness.
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PODCAST:   Posted: 11 Sep 2009 | Premiered: 10 Sep 2009
This podcast shares strategies for analyzing CRM data, finding lost revenue opportunities, improving sales forecasting and optimizing overall campaign effectiveness.
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WHITE PAPER:   Posted: 21 Aug 2009 | Published: 01 Dec 2008
MarketingProfs recently conducted an in-depth study on perceptions, behaviors and lead generation performance. Download the MarketingProfs Report to read the study's full findings and to learn how you can effectively calculate and leverage lead generation ROI within your own organization.
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WEBCAST:   Posted: 21 Aug 2009 | Premiered: Available On Demand
View this on-demand Webinar series with Roger Courville, Webinar expert and author of the new book, The Virtual Presenter's Handbook, for a 3-part Webinar series on how to plan, design, and present your own Web events like a pro.
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WHITE PAPER:   Posted: 21 Aug 2009 | Published: 19 Aug 2009
This new white paper examines Webinar effectiveness at driving lead generation and outlines 9 best practices for using Webinars in a cohesive lead-generation campaign.
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WHITE PAPER:   Posted: 21 Aug 2009 | Published: 01 Dec 2008
Using interactive media such as Webinars can help marketers effectively balance quality with quantity when it comes to lead generation. Download the white paper to learn more.
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WHITE PAPER:   Posted: 19 Jun 2009 | Published: 19 Jun 2009
Commando teams carefully plan and execute to reduce risk and achieve success. Read this sales survival guide to learn how to - and why you should - adopt this philosophy and the main factors to focus on that will ensure your sales organization not only survives 2009 but comes out of it successfully.
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SOFTWARE DEMO:   Posted: 19 May 2009 | Published: 19 May 2009
In today's economy, it is important to take every step you can to ensure sales effectiveness, which includes knowing who to contact and having accurate and helpful information about their company. You can get all this and more with this free trial of ZoomInfo.
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WHITE PAPER:   Posted: 19 Sep 2008 | Published: 19 Sep 2008
This white paper examines research that reveals how sales and marketing professionals who use collaboration and Sales 2.0 tools gain a competitive advantage over their peers who do not use them.
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WHITE PAPER:   Posted: 26 Sep 2007 | Published: 01 Sep 2007
Customer Relationship Management (CRM) can bring enormous benefits to companies, but only if users adopt it. Explore user adoption problems and an overview of the newest CRM features designed to drive ease of use and high rates of user adoption.
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