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CASE STUDY: Posted: 21 Aug 2009 | Published: 24 Jun 2009
Business Wire, a global market leader in commercial news distribution, adopted Citrix® GoToMeeting® with GoToWebinar® in order to enhance communication with clients, increase employee training and deliver added value to customers by providing top-notch educational Webinars. Download the case study to learn more.
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by Citrix Online 
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WHITE PAPER: Posted: 21 Aug 2009 | Published: 19 Aug 2009
This new white paper examines Webinar effectiveness at driving lead generation and outlines 9 best practices for using Webinars in a cohesive lead-generation campaign.
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by Citrix Online 
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WHITE PAPER: Posted: 21 Aug 2009 | Published: 01 Dec 2008
Using interactive media such as Webinars can help marketers effectively balance quality with quantity when it comes to lead generation. Download the white paper to learn more.
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by Citrix Online 
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WHITE PAPER: Posted: 21 Aug 2009 | Published: 19 Aug 2009
Download this new MarketingSherpa study to discover the leading causes for attendees to drop out of Webinars and what you can do to sharpen your presentations.
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by Citrix Online 
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WHITE PAPER: Posted: 21 Aug 2009 | Published: 01 Jun 2009
This new Quantum Leap Marketing white paper explores how to successfully market and sell services with Webinars so that you get maximum mileage out of your marketing budget.
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by Citrix Online 
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WHITE PAPER: Posted: 18 Aug 2009 | Published: 01 Dec 2008
This white paper will review the obstacles to making business development a team sport and then will present best practices around people, process and technology for aligning the sales and marketing organization.
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by Microsoft 
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SOFTWARE DEMO: Posted: 10 Aug 2009 | Published: 01 Jul 2008
Learn more about this integrated portfolio and client relationship management system: an end-to-end solution for accounting and reporting, client servicing and marketing.
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by Advent Software, Inc 
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CASE STUDY: Posted: 30 Jul 2009 | Published: 30 Jul 2009
For many sports organizations, a CRM system acts much like the lifeblood of the company, feeding insightful information about both customers and players to management and coaches in order to enhance business decisions. Watch this video case study to hear about the benefits of Microsoft Dynamics CRM from real customers.
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by Microsoft 
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CASE STUDY: Posted: 30 Jul 2009 | Published: 30 Jul 2009
The Chill Factore is a unique indoor snow venue located in the northwest of England. Watch this video case study and discover how Microsoft Dynamics CRM has not only enhanced Chill Factore's relationship with it's customers, but also assisted in developing a more targeted marketing strategy.
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by Microsoft 
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PODCAST: Posted: 24 Jul 2009 | Premiered: 24 Jul 2009
This podcast explores the business value of product lifecycle management (PLM) in an uncertain economy and explores SAP's approach to becoming more innovative, agile and efficient.
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by SAP America Inc 
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WHITE PAPER: Posted: 23 Jul 2009 | Published: 23 Jul 2009
How can a company ensure that their marketing department's needs are represented when choosing an enterprise-level CRM system? This white paper provides core principles companies can use to help them select a CRM system that each marketing team member feels was built just for them.
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by Pivotal CRM, a CDC Software solution 
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PRODUCT DEMO: Posted: 22 Jul 2009 | Published: 22 Jul 2009
Watch this product demo to see how easy to use Infor CRM Epiphany is and how you can use it to gain customer insight and deliver messages that appeal to the specific needs of that customer. You will also learn all the benefits Infor CRM Epiphany has to offer.
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by Infor CRM 
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PRODUCT DEMO: Posted: 22 Jul 2009 | Published: 22 Jul 2009
Watch this product demo to learn how Infor CRM Interaction Advisor will fuel organic growth by driving lifetime customer loyalty and increase value at every customer touch point without replacing any existing systems.
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by Infor CRM 
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WHITE PAPER: Posted: 22 Jul 2009 | Published: 22 Jul 2009
In this paper you will learn just how important each customer interaction is and how companies are turning to Infor CRM Epiphany Inbound Marketing for Insurance to be able to manage their customers on a highly personal basis which greatly increases customer loyalty and satisfaction which will ultimately increase sales and profitability.
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by Infor CRM 
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WHITE PAPER: Posted: 22 Jul 2009 | Published: 22 Jul 2009
In this paper you will learn the best practices and the bottom-line benefits in multi-channel inbound marketing. Read on to learn more about multi-channel inbound marketing and how Infor CRM Epiphany Inbound Marketing for Retail Finance can help drive revenue out of each customer interaction.
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by Infor CRM 
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